Instagram is an ultimate platform to show up.
It is one of the biggest social media platforms.
There’s also a large number of influencers on the site with a massive amount of followers.
So there are some powerful tips that will help you too.
Step Number ONE:
Switch to business profile:
There are some direct benefits of that like :
followers can click on your contact button.
get in touch with you right from your Instagram page.
It allows you ads without the use of Facebook tools for advertising.
Use of analytics tools called Insights.
It gives stats about the impressions and reach of your posts.
Step Number Two
Create sponsored ads :
It gives your brand the ability to target their audience.
You should run multiple ads of multiple images for multiple audience and keep an engagement flow.
- Dynamic Ads
Stories paid or unpaid are one of the best way to reach followers.
Step Number Three
Use of influencers for a wider reach :
The fastest way to reach a wide audience is the use of influencers.
Audience trusts them hence it is beneficial for your business too.
You Should try to find or identify a few influencers that have a relevant audience.
If you build a relationship with each influencer, you’ll build lasting brand awareness with a new audience.
Step Number Four
Hashtags are always useful :
These strategies are now in trend.
Look at companies like Red Bull and Coca Cola.
Red Bull uses hashtags like itgivesyouwings
And they have the engagement of over a million.
Coca Cola has Shareacoke and they are using their audience to promote their brand.
Step Number Five :
Correct Time to Post :
Over-posting is harmful and it will surely decrease your following and engagement.
But you want to post on a consistent basis so that you stay connected.
Correct Days to post.
The orrect times of day to post are between 8:00 AM and 9:00 AM, as well as 2:00 AM.
You should post between one and two times per day.
Not more than two is recommended.
Track your follower growth rate with a tool like Influencer Dashboard.
If you have smaller following, your engagement rate should be higher.
Add your website like in your bio.
Switch your profile to an Instagram Business Profile
Use free tools and make most out of it.
Keep an eye on follower growth rate, engagement rate, track the right metrics.
Post on correct time.
Use relevant Hashtags.
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Tell me how do you use Instagram to increase your business?